Yefepere CakeTM

The Yefepere CakeTM Campaign is a physical expression of everything Yefepere stands for: trust, reliability, and emotional connection across distance. For years, Yefepere has helped people surprise loved ones from afar - birthdays, milestones, and moments that mattered.

With CakeTM, we bring that same must-deliver promise directly to the street. Designed like a familiar bank ATM, CakeTM reframes cake as a dependable reward you can reward you can withdraw anytime - no delays, no excuses, no boundaries.

Each interaction is intenational. From receiving a transaction slip, to entering a PIN, to seeing "Balance: Delicious" on screen -every step reinforces the idea that joy can be trusted, counted on, and delivered instantly.

Beyond the cake, the campaign creates a bridge from offline surprise to online connection. Every withdrawal leads into WhatsApp, where users can order full cakes, send surprises nationwide, and continue their relationship with Yefepere.

CakeTM is not a stunt. It is a moving, modular celebration terminal activating across Nigeria - delivering hundreds of smiles daily and proving, again and again, that reliability is the sweetest thing of all.